(Head of Product Development)
Daniel is a seasoned branding and marketing strategist with nearly 20 years of experience in developing and executing successful multi-channel campaigns. Renowned for his creativity, innovation, and award-winning results, Daniel excels in brand strategy, digital marketing, and team leadership. As the Head of Product Development at QuikBot Technologies, he leverages his extensive background to drive product innovation and market growth. Throughout his career, Daniel has held significant roles across various companies. At PIF Capital, he redeveloped the brand position and strategy for the entire company, overseeing a comprehensive revamp of marketing collaterals, digital initiatives, and branding directions.
He also revamped the corporate website and launched a new ERP system to enhance operational efficiency. As VP of Branding and Marketing Communications at Maybank Singapore, he spearheaded award-winning campaigns, formulated digital roadmaps, and marketed new products, including Maybank’s FC Barcelona partnership. His tenure at other companies, such as Sedgwick Singapore, Point O One, VML (now VMLY&R), Mandate Communications, Starmedia International, and HardwareZone.com®, showcases his versatility and expertise in various facets of marketing and branding.
Daniel’s impressive achievements have earned him numerous accolades, including multiple awards for best advertising campaigns, branch innovation, and production and cinematography. His work has been recognised at prestigious events such as the Retail Banker International Awards, the Asian Banking and Finance Awards, the London International Awards, and the Gong Awards.